Munly, I read your thread. I'm a Biz Dev Professional and I am very curious. Are you located in the States and if so what state, and did you conduct in person meetings or phone calls? I'm curious as I often wondered if my sales experience and success can be applied to rendering.
Also I don't comment much but I hope I can add to the discussion as it is somewhat of a common topic here.
All anecdotal. I'm in NYC and my last recent job was working in house at a small visualisation firm. I remember when I was hired my boss said to me "Rendering is still a good business". This is coming from a dude who has been doing this since the 70's by hand and has seen a lot of ups and downs. When he said that, I thought he was crazy, especially after reading these boards. After working for him I quickly saw the light. We would get calls everyday for new jobs and had tons of jobs well under way. Once every two weeks we would get some shady developer or enigmatic middle eastern dude who would come to the office and would need a crazy animation project that my boss would have to turn down. I would always ask him why and he would just dismiss it.
My last job was for a model apt in Harlem. I went to the site, took photos, modeled and rendered previews and after a week or so the developer bailed on us without paying. My boss didn't even care as he had too many other projects going on. It was just a throwaway job for him and the client was a sketchy cheapo that he had no time for.
When I got a hold of the pricing for jobs I was floored at what he was charging. It was way higher than what is being discussed here. And that's in one of the most competitive markets out there. The work we did was competent, some of it borderlining on great, albeit a bit old fashion. The key was the excellent service they would receive.
If you're not elite like Juraj, rendering is basically a who you know reputation business. All of my old bosses clients were referrals who knew he could deliver quality work on time! He just kept building off it.
Also revisions are king, so if a company is charging sub $300 a render they're shooting themselves in the foot, as many revisions are usually needed on a single image if they ever hope to get repeat business. And usually you will have redlines right up to the end, but we all know this.
For Interiors I get hand delivered a huge amount of samples that I have to scan manually as they are almost always very unique and not sourceable on the web. Most of those textures on the web are useless for me. I get these delivered sometimes the day before final renders. Sometimes, one single material and how it looks will hold up an entire image and require many revisions. Let's not even talk about the furniture that some of these interior folks pick out that you cannot find on the web and have to model from scratch. If there is someone who can deal with that for $200 an image I say let em do it, cause I surely won't.
So if someone from another country is charging $200 per render and a Developer or Architect decides to use them, I say good luck to both parties and hope they enjoy the S**t Show that will surely follow. And if they are "destroying the industry" then the "industry" was dead to begin with Nothing will save it and it will be dead for everyone except the Architects who will eventually be taking control of renderings back in house.
The actual industry of rendering I think should be very small as it is within the realm of the Architect or designer to do renderings, and once the technology catches up rendering will be back in the hands of the architect or designer as it should be. I'm saying this with the knowledge that Architects and developers are not the only people who need renderings. The industry needs to correct itself as it is just too saturated. I sometimes think the first step in this correction is to make this not an industry if that makes any sense at all.
Anyways I forgot the point I was trying to make so I'll drink another beer and hope it comes back to me.