Idealism?

[reddy]

Hi everyone,

This is just a concept photoshop "statement of intent" for a forthcoming college project.

The image brought up a really interesting discussion about the idealism of images used to sell projects. Many felt there was a real lack of the everyday and the ordinary in this image and many others.

Others felt that this was a necessary part of an aspirational image which set out certain intentions.

What do people think? How do you achieve that realism and kind of everyday feel in their images.

Crits and comments are also welcome. I know its a bit ropy in places. Good ol college deadlines prevented me tidying it up.

[ant_sutton]

Hi reddy.

 

The first thing you need to do is model your own objects and not use 2d cut and pasted images. Just look at the book shelf, how flat it looks. Doing this also means the light is never going to look right as the mix of images has light highlights from all diferent directions.

 

DOes this and render and we'll give you some more help

 

CHeers

[reddy]

Hi,

This image was meant to be pretty conceptual. I was aiming for a collage look rather than a 3d image.

The main discussion it brought up was a theoretical one rather than an aesthethic one.

[alias_marks]

Reddy, I would be interested in hearing more about what kind of discussion this photo brought up. I find it interesting due to the ambiance of many 3d rendereings. It seems more times than not the 3d vizualization is much more surreal than the actual end result. It's an interesting image you put up here. There is an good podcast done by ted wells that goes into this a little more.

 

http://odeo.com/audio/505395/view

 

It's about rendering reality. I found it very interesting and I suggest you take a look if your interested. I am constantly struggle with which way I think is best to go about my renderings. Photorealism or surreal or artistic (which I would argue is the choice you've made here). In the end I think it drifts different directions form project to project.

 

Mike

[ahd]

Hi Brendan

nice try , but I think " as a 2d Performing " you should use Feather selection .

[try 3d modeling . it's gonna be better , as an advice do it this way

good luck

[Hazdaz]

I think I get what REDDY is trying to make here. I personaly don't see the need for 100 or even 90% "realism" in images. I think way too many people put a LOT of effort into an image to give it that final bit of photorealism for no good reason.

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Sure the images can look gorgeous, but if they are just for conceptual purposes, or even just to represent what the final product might look like, then why labor countless hours for that last 10 or 20% of 'realism'??

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This would be a totally different story if we were talking about something that needed to be photorealistic (like in a movie or commercial or such) though.

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I am sure this collage that REDDY threw together took less than 1/2 the time it might have taken to model, light and then render a true 3D model, yet this collage gives you a great idea of what this room would look like. I think for most of the time, that is more than good enough.

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And nitpicking the bad copy and paste job on the chair is not the point.

[Koper]

The first thing one should consider within the image is , What is the selling point?, or where does the selling point lie? Once you have established that it would be easier to construct the everyday and ordinary. Reddy, in your image, what is the main part of interest? If it is the interior, i would maybe loose the chair in the front, put something smaller in the corner of the image, make the outside darker en more foggy, and the background blurry. I think collage is a very interesting method for conceptual development.

 

The idealism of images differs considerably from community to community. In South Africa the ArchViz is only starting and many are looking to the Europeans and Americans for inspiration and guidance. Some communities would create super realism to sell images and others would prefer just a mere screening. Thus I think with either super realism or plain, the most important aspect of an image is the the focus point and one have to use everything else inside the image to show it. The idealism lies within the client brief.

[reddy]

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And nitpicking the bad copy and paste job on the chair is not the point.

Thank you Hazdaz!!

Yeah i was trying to achieve a collage look rather than real 3d. The image only took a few hours and i really enjoy using this method to explore concepts. I know there're loads of poor bits in it. The background outside the window hasnt been blended at all for instance.

Thats all fairly irrelelevant although i appreciate any tips. I'll try feathering next time. Thanks.

 

The discussion that arose centred around the use of arch vis to sell poor projects. Or to blatantly mislead people by selling a lifestyle rather than just a house/apartment etc.

Some of my tutors made the point that these images really need a feeling of the everyday and the ordinary. The "glossy" nature of many images can mislead.

The point was also made though that these images are by their very nature aspirational and idealistic so maybe they should be "cool" and slick and aspire to a new higher standard of living.

Its an interesting topic. That webcast was really good. thanks. Be interested to hear any more views.

Brendan