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Sexy real estate marketing approach.


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I thought this new york times article was kind of funny.

 

http://www.nytimes.com/2006/07/16/realestate/16cov.html?_r=1&oref=slogin

 

In new york all the new condo's are going to 25+ year old bankers making six figures. So they want to sell this kind of Yoga, health, party lifestyle. My favorite Condo is this one that has a YMC and a Whole Foods built right into it on Houston. It's like a formula.

 

I'm waiting for the "sexy loft party" and "yoga health" RPG character sets.

 

There's this one on 20 pine street that DBOX did all the advertising for. It's like you're flipping through COSMO.

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